Literary agents on comparable titles
How important are comp titles in a query letter?
Nothing in a query letter is more important than the pitch. However, other elements like comparable (comp) titles and personalization can elevate your submission and make an agent even more excited to turn to your sample pages.
Many querying authors think comp titles are simply meant to give an agent an idea what their manuscript is like, but that's not quite the point. Agents want to see comps not just for a plot comparison, but as a demonstration that you are actively reading within your market and therefore know your manuscript's place within it. That means mid-list titles that have come out in the last few years.
In other words, imagine your manuscript is being published tomorrow. What other titles will appear alongside yours on the new-release shelf at your local bookstore?
What to avoid with comp titles:
- Likening your manuscript to classics and household names like the Great Gatsby or the Lord of the Rings
- Listing only comps that were published decades ago
- Listing only movies or shows instead of novels
- Claiming your manuscript is completely unique (that might be true, but it's very unlikely, and you should still have an idea of what else your audience is reading)
How to find comp titles for your manuscript
You can fudge it by going onto Goodreads and scouring summaries of recently published novels in your genre, and that might be enough, but it's also not the point. Ideally, you should be reading some of these titles to make sure that you actually like the novels you are including as comps, and also to gain a better sense of what else your audience is reading and why.
Literary agents on comp titles
If you've done much research into the "art" of the query letter, you may have noticed many (often conflicting) recommendations about paragraph order, personalization, comp titles, etc. However, if you look at some successful query samples, you’ll find many of them break a “rule” or two.
That being said, here are some more thoughts from agents who have been kind enough to participate in our Book Broker interview series: